Crown Concepts Group, operating under the esteemed Investium holding company, is delighted to announce the successful opening of the inaugural branch of Al Beiruti Cafe, situated in the prestigious Dubai International Financial Centre (DIFC). This event signifies the commencement of a fresh era for the Al Beiruti brand, presenting a distinctive fusion of traditional Lebanese cuisine with a contemporary, upscale flair, meticulously crafted to appeal to Dubai’s dynamic community.

Al Beiruti Cafe DIFC epitomizes the evolution of the Al Beiruti brand, integrating the rich culinary legacy of Lebanon into a modern environment that radiates elegance and refinement. This contemporary Lebanese café harmoniously merges tradition with a modern aesthetic, delivering an experience that resonates with both local residents and international guests. The launch event was a significant milestone, celebrating the amalgamation of Lebanese culture with innovative dining concepts.

Samer Zayat, CEO of Investium, expressed: "Today marks a pivotal moment in our journey. Just a few months ago, Al Beiruti Café was merely a concept, and by the end of this year, we plan to open three branches in Dubai. This reflects our steadfast commitment to expansion. We owe this achievement to your hard work, dedication, and passion for Al Beiruti. I extend my heartfelt gratitude. Continue to grow, continue to shine—this is just the beginning."

Christopher Aoun, general manager of Crown Concepts Group, further added: "Our latest endeavor comes to fruition tomorrow. In two months, we will replicate this ceremony at Dubai Festival City Mall, and in four months, at Bluewaters. None of this would have been achievable without your efforts. Al Beiruti Café is poised to set new standards, thanks to its strategic locations and unique offerings. As our customers have come to expect exceptional culinary experiences at Al Beiruti restaurants, I am confident that Al Beiruti Café will establish its own legacy."

Nestled in the heart of DIFC, Al Beiruti Café presents a meticulously curated menu that combines classic Lebanese dishes with gourmet international selections. The café’s offerings range from traditional mezze to Western breakfast, Italian pizzas, and pastas, ensuring a delightful choice for every guest. A notable feature of the DIFC location is its water-lit garden, a peaceful oasis amidst the urban hustle. This garden, particularly enchanting in the evening, provides a serene setting for guests to enjoy their meals and relax.

The menu also highlights Al Beiruti signatures and Al Beiruti Café specials, crafted with premium ingredients to ensure an unforgettable dining experience. The extensive selection of breakfasts, Italian pizzas, house specials, coffees, and notably their exclusive German engineered premium shisha caters to all tastes, making Al Beiruti Cafe an ideal venue for both casual and business gatherings.

Crown Concepts Group has consistently been a leader in delivering exceptional hospitality experiences, and Al Beiruti Cafe DIFC is a reflection of this dedication. The staff at the café are trained to offer impeccable service, ensuring that every guest feels valued and well-cared for. The launch of this first branch in DIFC aligns with Crown Concepts Group’s mission to provide world-class hospitality, blending tradition with innovation. The café’s concept embodies the group’s vision of creating dining spaces that are not just about food but about the complete experience, from ambiance to superior service.