Dubai is set to extend its highly popular three-day super sale (3DSS) by an additional day this year, marking a first for the event. Announced on Wednesday, the sale will commence on November 29 and continue for four days, concluding on December 2, in celebration of Eid Al Etihad. Shoppers can expect mega deals and discounts of up to 90 per cent across more than 3,000 stores and 500 brands throughout the city.

Organized by the Dubai Festivals and Retail Establishment (DFRE), the super sale encompasses a wide variety of items, ranging from fashion, footwear, and accessories to beauty and wellness products, as well as home and kitchen essentials. This makes it an ideal opportunity to gear up for the holiday season.

The citywide event will be held at various leading shopping malls and retail destinations in Dubai, including but not limited to: Al Khawaneej Walk, BurJuman, City Centre Al Shindagha, City Centre Deira, City Centre Me'aisem, City Centre Mirdif, Circle Mall, City Walk, Dubai Festival City Mall, Ibn Battuta Mall, Mall of the Emirates, Mercato, Nakheel Mall, Oasis Center, The Beach JBR, The Outlet Village, and Wafi.

For those who prefer online shopping, the Black Friday sale (or White, Yellow, Red, Blue Friday) will also be taking place around the same time, ensuring that everyone can take advantage of the shopping deals. (Check out a guide here.)

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