Dubai holds substantial potential to advance sustainable water tourism, leveraging its natural coastal allure, top-tier infrastructure, and escalating interest in eco-conscious travel, according to an industry expert.
Tarlan Musaev, CEO and founder of Dubai Yachts, highlighted the extensive opportunities for sustainable water tourism in Dubai, suggesting that future investments in sustainability could position the city as a worldwide leader in eco-tourism. "As a prominent global tourism destination, Dubai is ideally suited to incorporate sustainable practices into water-based tourism activities such as eco-friendly boat tours, sustainable snorkeling, and coral reef conservation programs," Musaev stated to Khaleej Times.
With government initiatives like the Dubai Sustainable Tourism initiative and the UAE's broader environmental objectives, Dubai is already paving the way for a future where tourism and environmental stewardship coexist harmoniously, according to Musaev.
Dubai Yachts, a renowned luxury yacht rental company, is pioneering sustainable water tourism with a variety of eco-friendly adventures, including electric Jet Skis, eFoil surfboards, Jet Cars, and Wakesurfing. The company, celebrated for its luxurious yacht fleet and bespoke cruising experiences, is now at the forefront of sustainable water sports—a sector rapidly gaining traction as travelers opt for greener vacation alternatives.
Since its inception in 2022 by Tarlan Musaev, Dubai Yachts has swiftly established itself as a leader in the region's luxury tourism market. Now, with the incorporation of cutting-edge, eco-friendly water activities, the company is setting a new benchmark for how water sports can be both exhilarating and environmentally responsible.
Musaev noted that the global demand for sustainable tourism is surging. Citing a 2023 report by the World Travel & Tourism Council, he mentioned that sustainability has risen to the top of travelers' priorities, with 60% of global consumers indicating they are more likely to choose eco-friendly experiences. In response, the marine industry is evolving, with electric-powered boats and watercraft projected to account for 30% of global marine transport by 2030, according to the International Energy Agency (IEA). Dubai Yachts is embracing this shift by offering thrilling yet sustainable alternatives to conventional water sports.
Musaev observed that eco-friendly water sports in the UAE are an emerging segment, attracting growing interest from both residents and international visitors. "While still a niche market, activities such as stand-up paddleboarding (SUP), eco-friendly kayaking, and windsurfing are gaining popularity, particularly in cities like Dubai and Abu Dhabi, where outdoor leisure and fitness are highly valued," he said.
He anticipates the market size to expand as more tourists and locals seek sustainable alternatives to traditional water sports. "Factors such as the UAE's increasing focus on environmental sustainability, coupled with global travel trends emphasizing eco-conscious options, suggest that the market for eco-friendly water sports in the UAE will continue to grow. The outlook is promising, driven by both government support for sustainability and rising demand for green tourism activities," he explained.
Musaev believes that making water sports more affordable for UAE residents could significantly boost participation and engagement, especially in eco-friendly water sports. Currently, many water-based activities are primarily geared toward tourists and can be costly. By making these activities more accessible, the UAE can encourage local residents to engage in healthier, more sustainable recreational options.
Affordable pricing would also support broader goals of promoting environmental awareness and sustainability, as residents who frequently participate in eco-friendly water sports are more likely to adopt a broader eco-conscious lifestyle, according to Musaev. "Making water sports more affordable would not only bolster the local market but also enhance the UAE's reputation as a progressive, environmentally-conscious destination," he added.
As the marine and tourism industries increasingly prioritize sustainability, Dubai Yachts is proud to be a trailblazer in this shift, offering eco-friendly alternatives to traditional water sports that allow guests to enjoy Dubai's waters while safeguarding the environment. The demand for sustainable travel is on the rise, and industry reports forecast that the eco-tourism market will reach $1.7 trillion by 2028, fueled by travelers seeking more responsible and environmentally conscious experiences.
Dubai Yachts' transition toward electric-powered watercraft and sustainable water sports coincides with a pivotal moment in the global tourism industry, which is adopting green technologies and sustainable practices. The company's expansion into electric-powered activities is helping to set a new standard for how luxury water sports can be both exciting and eco-friendly.
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