EaseMyTrip.com, one of India’s leading online travel tech platforms, has been named the ‘Official Travel Partner’ for the esteemed IIFA Festival 2024. This collaboration provides EaseMyTrip customers with the chance to attend the highly anticipated, star-studded event in the Indian entertainment industry. To commemorate this partnership, EaseMyTrip is offering a unique opportunity for travelers to win complimentary IIFA tickets with bookings made through their platform. The eagerly awaited IIFA Festival is jointly organized by the Department of Culture and Tourism – Abu Dhabi and Miral, Abu Dhabi’s premier creator of immersive destinations and experiences. By using the coupon code EMTIIFA, travelers can enter a draw to win complimentary IIFA tickets. This offer is valid for bookings made until September 29, across all EaseMyTrip platforms, including the website and mobile app. This special promotion aims to enhance the experience of visiting Abu Dhabi and enjoying the spectacular IIFA Festival. The offer is applicable for flight or hotel bookings made during the promotional period only.

Nishant Pitti, CEO and co-founder of EaseMyTrip, expressed: “EaseMyTrip is thrilled to be the official travel partner for the world’s grandest celebration at the IIFA Awards. We are delighted to introduce an enticing offer for people to win complimentary IIFA Tickets, combining the magic of travel with the glamour of Bollywood. This year, the celebrations promise to be bigger and more spectacular than ever. This partnership underscores our steadfast commitment to making travel for the IIFA event and beyond both effortless and unforgettable, highlighting our dedication to enhancing the UAE's vibrant culture.” Andre Timmins, founder and director, added: “As we approach IIFA's Silver Jubilee in 2025, we’re excited to announce the biggest and most spectacular IIFA Festival yet, scheduled for September 27-29 at Yas Island. This year’s IIFA will be a celebration of unprecedented scale, bridging cinematic boundaries with the convergence of Hindi Cinema and South Indian cinema, set against Yas Island’s unmatched hospitality and breathtaking backdrop as a premier international destination.”

Celebrating an extraordinary journey over 24 illustrious years, IIFA2024 is poised to bring together the finest in Indian cinema in a breathtaking display of brilliance across five iconic industries. The three-day extravaganza is set to showcase the rich diversity of Indian cinema by uniting the glamour of the IIFA Awards with the vibrant South Indian cinema through the IIFA Utsavam Awards (Celebrating Cinema of the South). The festivities, taking place from September 27 to 29 at Yas Island, Abu Dhabi, will commence on Friday, 27th September, with the IIFA Utsavam Awards, a grand celebration of the four vibrant South Indian film industries. The excitement continues on Saturday, 28th September, with the prestigious IIFA Awards, and concludes on Sunday, 29th September, with the exclusive IIFA Rocks. The 24th Edition of IIFA promises to be a magnificent celebration of cinematic excellence, featuring a stellar array of talent and industry luminaries, from the brilliance of Hindi cinema to the dynamic South Indian film industry, OTT platforms, global stars, international dignitaries, cinema enthusiasts, and media houses from around the world, making it the largest and most memorable IIFA Festival to date.

As Abu Dhabi continues to rise as a favored and increasingly popular destination for global events, EaseMyTrip is excited to support this grand celebration of Indian cinema and entertainment. Customers can book their tickets via the link www.easemytrip.ae/offers/iifa-deals.html and use the code EMTIIFA to avail the benefits. For more information, visit www.easemytrip.ae/.