The Ford Bronco Sasquatch is already an off-road powerhouse. Ford believes it's so capable that you could even embark on a quest to find its namesake, the legendary Sasquatch. This is precisely what the automaker envisions as part of a new sweepstakes. While the chances of actually discovering Bigfoot are slim, you could win the unique Bronco featured here.
This one-of-a-kind Bronco is dubbed the Sasquatch Searcher. It began as a two-door Bronco equipped with the Sasquatch package, then Ford added a roof-mounted lightbar, additional off-road cameras, and a tree-themed camouflage wrap. These enhancements are meant to aid in the search for the elusive Sasquatch. However, since no concrete evidence of Bigfoot's existence has ever been found, Ford also includes an awning, camping chairs, and a plush interior for when your search proves fruitless.
Does Ford genuinely expect people to hunt for Bigfoot? Not really, but the sweepstakes does require a bit of adventure. The contest is run through Ford's Bronco Instagram account, so you'll need to visit for more details. It involves solving various puzzles to uncover hidden information, some of which will be found on social media, Reddit, and even "out in the wild." Ford mentions that locations with a history of Bigfoot sightings will have posters and signs with phone numbers to call, offering clues to participants.
If you're not adept at solving puzzles and can't afford the least expensive Bronco Sasquatch (the Big Bend trim priced at $51,675), Ford has recently introduced a Sasquatch package for the Bronco Sport. While not as rugged as its larger sibling, the Sport gets 29-inch tires and some extra off-road features to enhance its capabilities. It starts at around $41,000, though it won't be available until early 2025.
