Representatives from the golf industry convened at Jumeirah Golf Estates to kick off the Golf is Good x Dubai Fitness Challenge, backed by The R&A and the Emirates Golf Federation.
Golf organizations in Dubai are collaborating to provide a range of golf-related activities as part of this year’s Dubai Fitness Challenge (DFC), a free, month-long event celebrating fitness and wellness. In a pilot program titled Golf Is Good x Dubai Fitness Challenge, supported by The R&A and the Emirates Golf Federation (EGF), 135 activities will be offered across nine venues from October 26 to November 24, 2024. With over 2.4 million participants expected to register for the DFC this year, attendees will have the exclusive chance to partake in golf lessons, practice facilities, fitness sessions, simulators, and an evening community walk at Jumeirah Golf Estates. The EGF will also conduct introductory sessions of The R&A’s Unleash Your Drive in Schools program at local schools and during the DP World Tour Championship, which will include golf lessons and a Mini Golf-Sixes competition.
Neal Graham, Golf Development Manager for the Middle East and India at The R&A, commented, “The R&A aims to highlight the substantial health advantages of golf by offering activities throughout this year’s Dubai Fitness Challenge. This initiative showcases our support for National Golf Associations globally to implement development programs that boost participation and ensure the sport’s growth.” General Abdullah Al Hashmi, Vice Chairman of the EGF, added, “The Dubai Fitness Challenge provides an excellent opportunity to introduce golf to the people of Dubai, enabling them to experience it for the first time. There are numerous health benefits linked to playing golf, and over the next month, we aim to motivate people to integrate golf into their regular health and fitness routines.”
Initiated by His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Deputy Prime Minister and Minister of Defence of the UAE, the Dubai Fitness Challenge encourages participants to engage in 30 minutes of exercise daily for 30 days. The initiative strives to foster a fitness-oriented mindset and promote a healthy, active lifestyle. Research commissioned by The R&A indicates that golfers typically live five years longer and are less prone to loneliness. Golf as a physical activity can prevent and manage over 40 major chronic diseases, improve cholesterol, body composition, and metabolism, and enhance strength and balance in older adults.
The Golf Is Good x Dubai Fitness Challenge initiative was recently launched at Jumeirah Golf Estates and is proudly supported by The R&A, EGF, and the Dubai Department of Economy and Tourism, along with principal partners the DP World Tour and Hero Dubai Desert Classic. Fitness hubs across Dubai that will offer golf activities throughout the month include Dubai Creek Resort, Dubai Hills Golf Club, Emirates Golf Club, Five Iron Golf, Golf Tec UAE, Jumeirah Golf Estates, MyGolf Dubai, The Els Club, and TOPGOLF Dubai. To explore all activities as part of the Golf Is Good x Dubai Fitness Challenge initiative, visit www.dubaifitnesschallenge.com or contact the fitness hubs directly.
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