Dubai's high street fashion scene is undergoing an Indian transformation, thanks to H&M's latest collaboration with renowned Indian designer Anamika Khanna. Curious about what's in store? The upcoming collection, set to launch in September at The Dubai Mall and online, promises a vibrant mix of colors, patterns, and hand-embroidered details. The women's wear will showcase draped skirts and breezy kaftans with asymmetrical or high-low hemlines, along with silk pajama sets. Men can expect traditional cuts infused with graphic prints, and sportswear adorned with cool motifs. Khanna's signature dazzling embellishments are also prominent, featuring a range of intricate jewelry such as earrings, cuffs, and necklaces made from recycled metal and crafted locally in India.
Based in Kolkata, Anamika Khanna is celebrated for her seamless fusion of traditional textiles and techniques with Western silhouettes and tailoring. She expresses, "I've always felt that Indian fashion loses its essence when interpreted by the global market. Often, our fashion, rooted in cultural heritage and textile embroideries, is seen as costume-like or not modern enough. Times have evolved, and this collaboration with H&M gives me the opportunity to present something Indian on a global platform, making it contemporary." Given Dubai's reputation for its stylish and trend-setting crowd, it's unsurprising that designers like Khanna are opting to unveil their collections here. Are you prepared for a shift in style?
