Lenskart, Asia's leading eyewear brand, has extended its reach in the region by inaugurating its 11th retail outlet in the kingdom, a flagship store located in Red Sea Mall. This expansion brings Lenskart's total presence in the GCC, encompassing Saudi Arabia and the UAE, to 31 stores. The brand made a significant entry into Saudi Arabia this year, opening 10 stores already, with plans to add 50 more in the area. The opening of the new branch marks a milestone for Lenskart, bringing its global store count to over 2,500. The Red Sea Mall store stands out as a flagship, featuring the latest technologies and the brand's acclaimed augmented reality feature, a 3D Try-On machine with virtual face-mapping to recommend suitable frames. The store presents over 2,000 styles of eyewear, including sunglasses, eyeglasses, and contact lenses for all ages, with an additional 5,800+ styles available online. Lenskart has recently secured a $1 billion secondary investment from ADIA, Alpha Wave, Temasek, and Fidelity Management and Research Company, bolstering its status as an industry leader with a $6 billion valuation. The brand plans to enhance its presence in India and expand internationally in Asia, including the Middle East and Southeast Asia. Lenskart regularly introduces three new collections each month, with its latest collections, Coastline and Mirages, being particularly successful. CEO and co-founder Peyush Bansal expressed enthusiasm about the new store, highlighting Lenskart's commitment to providing exceptional shopping experiences and aligning with the kingdom's Vision 2030. The gold membership offered by Lenskart is valid globally for one year, providing extra value to loyal customers, and the store offers a 30-day free exchange/return policy. The new store in Jeddah's Red Sea Mall allows customers to explore Lenskart's extensive product range both in-store and online.