Fissal Oubida, General Manager and Global Marketing Director for the Middle East, Africa, and India at Lexar, is leading the charge at Gitex Global 2024. Lexar, a renowned name in memory and storage solutions worldwide, is presenting an array of cutting-edge products tailored for professional photographers, videographers, gamers, and content creators in the region. These solutions boast unparalleled speed and capacity, setting new industry standards.

Oubida emphasized, "Our presence at Gitex underscores our unwavering dedication to research and development, ensuring we consistently deliver innovative memory solutions that meet the dynamic demands of modern consumers. Lexar's products undergo rigorous testing in our Quality Labs, equipped with over 1,100 digital devices, to guarantee performance, quality, compatibility, and reliability."

One of the highlights is the Lexar ARMOR series, the first memory cards crafted from 316 stainless steel. This series includes the GOLD SD UHS-II and the SILVER PRO SD UHS-II cards. Both cards, encased in premium steel, offer IP68 waterproofing, dustproofing, and bend-resistance, making them perfect for outdoor filming. The Gold edition promises read speeds up to 280 MB/s, while the Silver Pro tops out at 160 MB/s for write speeds. Available in capacities ranging from 128GB to 1TB, these cards cater to diverse needs.

Lexar is also showcasing the Professional DIAMOND CFexpress 4.0 Type B Card, touted as the world's fastest memory card, with read speeds up to 3700MB/s and write speeds up to 3400MB/s. Another standout product is the new SL500 Portable SSD, one of the thinnest SSDs globally, measuring just 4.8 millimeters and weighing a mere 43 grams. It offers read speeds up to 2,000 MB/s and write speeds up to 1,800 MB/s for USB 3.2 Gen2x2 devices.

Oubida added, "Our participation at Gitex Global is a testament to our commitment to bringing the future of memory solutions to the Middle East and Africa. We are thrilled to unveil the world's first stainless steel memory card, the Armor series, along with the ultra-compact SL500 Portable SSD and other innovative storage solutions designed to meet the unique needs of users in the region."