In a strategic move aimed at bolstering the growth of small and medium enterprises (SMEs), LuLu has teamed up with Dubai Economy and Tourism (DET) to enhance market opportunities and fostering innovation.

A memorandum of understanding (MoU) was signed by Salim M A, director of LuLu Group, and Abdul Baset Al Janahi, CEO of SME, an integrated division of Department of Economic Development (DED), in the presence of Rafat Radwan Wahbeh, director of Enterprise Development Department, and James K Varghese, director of LuLu Dubai and Northern Emirates.

Key highlights of this partnership include: Support for Start-Up SMEs, priority listing for Dubai SME Members, and promotion through LuLu Platform. Speaking of the collaboration, Salim M A emphasized the organization’s commitment to supporting local entrepreneurs and business entities.

LuLu aims to create a conducive environment for SMEs to succeed and contribute to the vibrant business landscape of Dubai in partnership with Dubai Economy and Tourism.