Mubkhar, the leading purveyor of exceptional Eastern and Western fragrances in the GCC, has unveiled its latest 250ml collection—a captivating olfactory voyage that seamlessly unites the vibrant energy of summer with the enchanting allure of autumn. This exclusive range features four distinctive scents, each meticulously designed to encapsulate the essence of the evolving seasons. For the concluding days of summer, "Marine" and "Orris" offer invigorating and refreshing aromas that embody the season's spirit. As autumn sets in, "Cedar" and "Ambery" present sophisticated, alluring fragrances ideal for the cooler months.
To commemorate this eagerly awaited collection, Mubkhar hosted an exclusive launch event on September 25 at Roll DXB, Mina Rashid, Dubai. The event brought together a select group of media, influencers, and VIPs. Highlights included an electrifying performance by DJ Tala Samman, a striking centerpiece featuring a 250ml Mubkhar bottle, and beautifully curated displays showcasing the new collection. Guests enjoyed pass-around canapés and had the opportunity to personalize their own bottles, available for both purchase and giveaways. A media wall provided perfect photo opportunities for attendees.
To enhance the luxury experience, Mubkhar introduced its first-ever 250ml format for this exclusive collection. This generous size allows fragrance enthusiasts to indulge in their favorite scent even longer. Speaking on the launch, Khalid Nawaf AlMannaa, co-founder of Mubkhar, said: "We are delighted to introduce our new collection and the 250ml format. This collection is a harmonious blend of Eastern and Western perfumery, and we are confident it will surpass the expectations of our discerning customers. The 250ml size reflects our commitment to offering exceptional value and quality."
Each fragrance in the collection is a masterpiece, crafted with the finest ingredients to create an unforgettable sensory experience. "Marine": A refreshing burst of aquatic notes blended with a citrus and floral heart, creating a vibrant, energetic fragrance ideal for sunny days. "Orris": A sophisticated floral composition with a touch of spice, Orris captures the elegance of summer with its warm and inviting character. "Cedar": A woody and aromatic fragrance accented by hints of leather, Cedar evokes the cozy ambiance of autumn, delivering warmth and refinement. "Ambery": A sensual, enveloping blend of amber, musk, and floral accents, Ambery creates a luxurious and inviting atmosphere, perfect for cooler months.
Founded in 2015 and owned by Floward, Mubkhar is celebrated for offering the finest Eastern and Western perfumes, all crafted to the highest quality standards. As a pioneer in the 'Design Your Own Perfume' experience in the region, Mubkhar is committed to excellence. The company adheres to rigorous international safety standards and eco-friendly practices, positioning itself as a leader in the luxury perfume industry. The new 250ml collection is now available at all Mubkhar stores across Kuwait, Saudi Arabia, the UAE, Bahrain, and Qatar, as well as on their online store.
