A New Zealand airport has introduced a three-minute limit on farewell hugs, igniting a global discussion on the appropriate duration for a cuddle. The international airport in Dunedin, located in the southern city, has been taken aback by the widespread reaction to their new regulation in the car drop-off area.
"To ensure smooth operations, we've introduced new signage, including the 'Max hug time 3 minutes' sign," explained Daniel De Bono, the airport's chief executive. "This is our way of adding a touch of quirkiness and reminding travelers that the drop-off zone is meant for brief goodbyes." He further noted, "A 20-second hug is sufficient to release oxytocin and serotonin, the hormones that enhance well-being, so three minutes should be ample time to bid farewell and boost your mood."
Those seeking longer hugs can utilize the car park, where the initial 15 minutes are free. The hug restriction has garnered international headlines and elicited mixed reactions online. "I'm relieved there's no minimum hug time. A 'see ya soon' is enough for me," commented one woman on the airport's Facebook page. "Hug Police!? This is bizarre! Hugs offer numerous benefits, including mental health advantages," remarked another.
The airport initiated the hug limit in September with minimal initial response. "We've been surprised by the global attention it has received," stated Sarah Soper, the airport's marketing and communications executive.
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