Rick Shiels stands out in the golf world by revolutionizing how people engage with the sport. At 38, he is a British pro golfer and a popular YouTuber known for his informative and entertaining content on his channel, 'Rick Shiels Golf'. Shiels emphasizes improving your game and having fun, offering everything from club reviews to coaching videos. He also addresses unconventional golf topics with a straightforward approach.
Shiels' journey started as a young golf enthusiast, leading to his qualification as a PGA instructor. He worked at various golf facilities, including Mere Golf and Country Club. In 2011, while at Trafford Golf Centre, he launched his YouTube channel to attract more students. By June 2020, he became the first golf vlogger to reach one million subscribers, featuring celebrities like Robbie Williams and Eddie Hall. As of April 2021, his channel had over 1.54 million subscribers and 374 million views, now totaling 2.9 million subscribers.
Shiels also hosts 'The Rick Shiels Golf Show' podcast and a second YouTube channel of the same name, with 264 episodes to date. Guy Charnock, his right-hand man, holds the title of Head of Rick Shiels Media Brand. His channels often feature matches against renowned pros and discussions on relevant topics, offering balanced views.
Recent podcast topics include LIV Golf at JCB Golf & Country Club, playing Augusta National, and debates on golf achievements. Shiels' product testing platform, H.I.T. Golf, has over 271,000 subscribers. He and his team frequently visit the Middle East, influencing how golfers consume content and grow the sport.
Shiels' social media presence is significant: YouTube: 2.9 million subscribers, X (formerly Twitter): 177.1 followers, Facebook: 1.3 million, Instagram: 829k, Podcast: 264 episodes.
