Alaan, the premier corporate card and spend management platform in the Middle East, has unveiled the region's most extensive cashback initiative yet. From July 15 to August 31, all new clients will enjoy a 4.5 percent cashback on their business purchases, with no cap on the earnings. This groundbreaking campaign introduces the region's first uncapped cashback program, offering rewards in cash rather than points.
Alaan is dedicated to streamlining financial operations for businesses, aiming to conserve both time and resources. Despite the UAE's prominence as a global financial center, only 2-3 percent of B2B transactions currently use card payments, with nearly half still relying on cheques. Alaan's latest campaign aims to transform this landscape by promoting the adoption of more efficient and cost-effective card payments, which are already the most prevalent form of payment in the UAE.
"At Alaan, our goal is to enable businesses to thrive in a digital financial environment," stated Parthi Duraisamy, CEO and co-founder of Alaan. "We wanted to ensure that companies can genuinely enhance their financial performance, and instead of offering points, miles, or limited savings, we chose to provide an unlimited 4.5 percent cashback to our new customers."
This initiative is in sync with the UAE government's continuous efforts to digitalize and modernize financial transactions. By offering substantial cashback, Alaan not only delivers immediate financial advantages to businesses but also fosters the wider adoption of digital payment methods, aligning with the nation's vision for a cashless economy.
Since its launch last year, Alaan has rapidly expanded, now supporting over 800 companies across diverse sectors, including startups, mid-market firms, and large enterprises. The platform has significantly contributed to helping customers save an average of 16+ hours per month and over Dh150 million in total through cashback, rewards, and discounts.
Alaan's mission is to simplify financial management for businesses, allowing them to concentrate on their primary operations while reaping the benefits of efficient financial processes. This new cashback campaign reinforces Alaan's dedication to offering cutting-edge solutions that enhance efficiency and savings for its clients.
Businesses in the UAE are urged to seize this opportunity. Sign up with Alaan to receive up to 4.5 percent cashback on business transactions and contribute to the financial evolution in the region. For further details and to enroll, please visit www.alaan.com/uncapped-cashback.
